3/15/2023 0 Comments Online sticky notesThat photograph often goes nowhere, because it’s difficult to see the sticky notes or turn them into actionable steps without a lot of transcribing. So if sticky notes are still serving the same function they did in 1977, what problems are online sticky notes solving? Here are a few, for starters:Īfter you’ve plastered a wall or whiteboard with sticky notes the only way you can record that information for further development or reference is a photograph. That was the revolutionary technology that won people over in the 1970s and 80s. In the case of the original Post-It, it may have been a matter of having people realize that the notes could be applied and removed and applied again to any surface, without the use of tape or tacks that could be damaging. Generally, it’s when a problem can be solved with the new product, even if the consumer doesn’t realize yet that there’s a problem. So, what takes a product from “meh” to “I can’t live without this”? It’s really not so different than the initial Post-It note users that initially didn’t see any need for the product. They see online sticky notes and think “why wouldn’t I just keep using the paper ones?”. We hear this sometimes from people who are stuck on using paper sticky notes. The moral of the story is that what seems normal now was probably a little difficult for people to adapt to initially, simply because it was new, and “we’ve always done it this way” is something we say far too often. The truth is that it took those 9 years (and then some) to create a product that consumers could wrap their heads around and really start using. The Post-It Note was created in 1977, but the original idea was actually discovered by accident almost 10 years earlier, in 1968.
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